How to create a new Segment
1. From the Spillover admin home screen, go to Segments (the 3x3 square icon on the left panel) > All.
2. Click “New Segment.”
3. Fill in a “List Name” and “Description.” Use the Dime Filters to create your target audience segment.
3. There are 3 Categories of DIME Filters : General Marketing, Spillover Online Ordering, Spillover eCommerce Store
4. When selecting a filter option, such as “ Customer Registered through web form” the filter will appear on the bottom half of the screen.
5. You can apply an unlimited number of filters, just keep selecting additional filters by repeating step 4.
6. Save your Email Segment List. The Segment will now be available to select in the Email Campaign Editor.
Difference between AND / OR Conditions
For AND conditions (all of these conditions must be met)
- Apply a DIME Filter
- Apply additional separate DIME filters on new lines
This would result in a list with subscribers who have an active subscription AND have spent more than $50 in the eCommerce Store
For OR conditions (any of these conditions must be met)
- Apply a DIME Filter
- Select additional values for the same DIME Filter in the same filter box
This would result in a list with subscribers who have an active or paused subscription
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